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Street Team Marketing

Getting the message out with boots on the ground.

Street Team Marketing

Using boots on the ground to spread the word

If you’re like most people you receive a barrage of digital advertisements every day in your search results, your inbox and on your social timelines. This oversaturation of digital materials makes it difficult for brands to cut through the clutter and show their value, even for organizations with enormous advertising budgets. However, there is a more effective way to cut through the clutter and create a buzz about your brand – street team marketing. Rather than contributing to the online mess, street team marketing engages potential clients using the power of human engagement. Our carefully selected brand ambassadors will interact face-to-face with your target audience on a personal level to get them excited about your brand and most importantly, take action.

Trust the Process

When you need people in these streets shouting out your brand or pumping your product - you need us.

Street Team Marketing Strategy

On Milk Street, we begin any street team marketing project with a goal. Whether you want to create a buzz about a new product, or, get more people into your business, a defined goal will help guide the rest of our marketing strategy. After establishing a goal, we can move forward with defining the best audience for your street team campaign. Determining the best target audience for a street marketing campaign can be quite different from other types of marketing campaigns. Therefore, it's important to go with an experienced marketing team. The final part of our strategy involves choosing the right staff to communicate with your potential customers. Rest assured, we will only hire the best brand ambassadors to represent your company and get your message delivered.

Lead Capture

Human interaction is the key to creating an effective street team event, however, it doesn't really matter if people don't complete the call-to-action. In the marketing world, we refer to this as lead capture, and it is the focal point of all our street team marketing efforts. If your goal is to get new people to sign-up for an offer, or, download an app it's important to have people with a tablet available to complete the call to action. If you're trying to get people into your restaurant, we make sure our staff has a special offer with directions to the restaurant. Lead capture is all about getting into people's faces and making sure they complete the desired action, whatever it may be. On Milk Street, we have a proven track record for obtaining new leads for organizations with street team marketing.

Brand Ambassador

On Milk Street, choosing the right people to represent your company as brand ambassadors is a top priority. All of our street team staff are personable, adaptable, and embody your brand and products the way you want. For each new client, no matter how simple or in-depth, we provide training to outline brand ambassador responsibilities and provide specific talking points to ensure interactions are consistent and get your message across. In addition, depending on how you attract a crowd, our training may expand to include specific product knowledge and demonstrations to showcase your products. Rest assured, a brand ambassador from Milk Street Marketing will represent your organization in a professional, intelligent, and engaging manner.

Who We Do It For.

Our Work

Milk Street Marketing's client's range from FinTech startups, higher education institutions and businesses of all sizes. A very common scope of work is branding and website in conjunction content development and marketing management. Click through to see some pretty pictures and read a few clever turns of phrase.

HIT US UP.

Let's talk about you! We would love to hear your story.

The first step is to schedule a call with one of our team members to discuss your business situation and your marketing needs.