Overview
Getting Down To Business
TruMark Financial Credit Union, serving members in the Philadelphia five county region for 85 years, had been predominantly known for its consumer-focused financial products and services. While the member-driven financial institution did offer business banking services, TruMark Financial announced the expansion of their commercial lending division in late 2023. In order to effectively promote their enhanced business banking capabilities, TruMark Financial chose to partner with Milk Street Marketing to produce a comprehensive campaign that included creative strategy and a full suite of advertising assets for digital and traditional outlets.
“Partnering with Milk Street Marketing was a great experience. They invested the time into truly understanding our target audience and delivered messages that deeply resonated. Their prompt and attentive response at every stage made the entire process smooth and efficient.”
Megan Smith, Vice President Director of Marketing and Communications
Services Provided
Campaign Creative
Campaign Creative
Words + Imagery
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